USD $249
ENJOY ALL MASTERCLASSES
Subscribe to WOBIPass
From
$65.90 USD/month
Cancel anytime
OR
BUY THIS MASTERCLASS
Select for how many users
USD$ 249
USD$ 639
USD$ 747
USD$ 1039
USD$ 1245
Course on Innovation, Management and Strategy with Mohan Sawhney
Innovation, Management and Strategy
How is digitalization impacting your company? Do you know the keys to make your organization innovative, and the strategy to bring this to life? Learn first-hand from professor Mohan Sawhney, globally recognized expert in innovation and strategy management, how to build an innovation framework adjusted to the needs of your organization.
ABOUT Mohan Sawhney
Mohan Sawhney is a noted management consultant, author and academic. He is the McCormick Tribune Professor of Technology at the Kellogg School of Management and regularly advises and speaks to Global 2000 firms and governments worldwide.
His speaking and consulting clients include Accenture, Microsoft, Cisco Systems and many others global leading companies. He wrote 6 books as a well as dozens of articles in academical reviews.
WHAT YOU’LL LEARN
- Deepen the fundamental questions surrounding the world of strategy
- Understand the dimensions of business innovation and how to manage them
- Discover how to grow your business organically
- Learn how to create an internal and external ecosystem of connected innovation
Structure and format
A unique experience of digital learning
Easy to follow through modules and lessons
Assessment and reviews
100% Online course
Get certified: diploma to be uploaded on your professional networks
MODULES
MODULE 1. FUNDAMENTALS OF BUSINESS INNOVATION
- The 7 business innovation myths
- Defining business innovation
- The 12 dimensions of business innovation – The innovation radar
- Barriers to innovation
- Best practices in managing innovation
- Getting innovation done
MODULE 2. DISCOVERING INSIGHTS TO DRIVE INNOVATION
- Understanding customer insights
- Sources of customer insights
- Why customers can’t give you insights
- Tools for generating insights: Ethnography
- Tools for generating insights: Customer experience mapping
- Tools for generating insights: Human factor research
- Tools for generating insights: Lead user analysis
- Summary – When to use what tool
MODULE 3. PATHWAYS FOR ORGANIC GROWTH & INNOVATION
- The three pathways for organic growth
- Pathway 1: Increase share of wallet
- Pathway 2: Increase share of market
- Pathway 3: Increase size of market
- Choosing the best pathway for growth
MODULE 4. ORGANIZING FOR INNOVATION
- Why are you not organized for innovation?
- Habits of highly innovative companies
- Creating homes for innovation
- Managing disruptive innovation
- Unleashing the innovation potential of people
MODULE 5. INNOVATION IN A CONNECTED WORLD
- Connected innovation
- Creating an innovation ecosystem
- Sourcing external innovation
- Organizing for connected innovation
- Preparing for connected innovation
MODULE 6. INNOVATION AND DIGITAL DISRUPTION
- Understanding digital disruption
- Market disruption
- Product disruption
- Channel disruption
- Digital transformation strategies – Part 1
- Digital transformation strategies – Part 2
- Leading digital transformation
JOIN THOUSANDS OF BUSINESS LEADERS WORLDWIDE
enrollments
hours of masterclasses viewed
countries
USD $249
Download the brochure for
Course on Innovation, Management and Strategy
Enquire now and we will be in touch soon
Download the brochure for
WOBI on Emotional Intelligence
*Country from which you will receive our communications